Screen layout is really important to getting your message across.
Take this screen. Where does your eye go? Most people would say … to the brightest part of the background.
For me, the brightest part of the frame is the back of that lady’s head. In other words, the lightest object on the screen grabs your attention.
My frame of reference for light and its affect on us is television, film, and theatre. I’ve spent decades working across those areas. What I’ve learned is that our eyes are attracted by light, so put more light on the most important elements to make them brighter. Put less light on the unimportant information.
You need to think like that when you design your slides. It’s why light Read More …
OK, you’re getting ready give a presentation to a corporate audience . . . with speaker support. And you’re nervous – the last thing you need to be doing is futzing around trying to find the show button on the bottom of the screen. Click on the wrong one and it can really throw you for a loop. Nothing worse than appearing disorganized … on stage … in front of your peers. Been there, done that!
There is nothing worse than appearing disorganized at the very start of a presentation … on stage … in front of your peers!
Presenter View (PowerPoint)
Here’s a little known trick to avoid the problem altogether. If you’re using PowerPoint, save your presentation file as a “show” file. When Read More …
If you want to be effective in the use of media in your presentations, it’s important to understand how it relates to learning. So today, I’m going to give you some basic rules for being more effective.
Prof. Richard Mayer
These rules come from the work of educational psychologist, Richard Mayer, in his book, “Multimedia Learning.”
Rule Number One:
We learn better with words and pictures than with words alone. Using hearing and vision to transfer information results in much better recall that lasts much longer … often years longer.
We learn better when corresponding words and pictures are presented at the same time or next to each other on the same screen.
I’ve been a director for countless corporate conventions filled with speaker after speaker. Some of them are real pros and some of them … are not. And you can tell just by the way they treat the crew. There are conventions … at conventions – things you should do as a presenter … before you go on.
One convention is to give the director or technician a script of your talk, complete with a list of visuals on the left hand side. If you’re really classy, you’ll provide a print-out of the visuals themselves, but a script with a word description on the left works just as well.
Why would you do this? – provide a script, that is?
Here’s the rule for all of you that are hooked on text slides. It’s the rule of 66. It means six lines of text MAX, six words per line MAX. And a title, of course.
Don’t do this!
Any more and you have a cluttered slide – like the one on the left. This is an actual slide from a recent convention. It wasn’t even up long enough to be able to read it all! Do you think your audience will remember all this plus the rest of your presentation. (I guess that doesn’t need an answer …)
And don’t tell me you can’t get a point down to under 6 words. I have yet to come across a situation in which that was true. Read More …
What to do with handouts? Do I give them out before I speak, after … during?
Here’s the traditional handout. Three slides to a page – a place for notes on the right hand side.
The pros – an appropriate place to write notes – right next to the visual they relate to. People remember things they think about and write down. That’s good!
Cons – rustling papers, which can be distracting. People flip ahead. And after your presentation, maybe one percent ever look at them again. So you do all that work, kill a tree or two and it generally ends up in the round file.
More cons than pros.
If it’s just a simple print-out of your presentation screens, they’re usually hard to Read More …
With over thirty-five years in advertising, marketing, and television, Peter brings a wealth of knowledge and business experience to any situation. From the top retailers like The Bay, to Canada’s largest energy multinationals, Peter has been at the forefront ...